We’ve heard loud and clear that climate advocates understand the importance of evaluating their work and feeding what’s learned back into campaign strategies. The challenge many face is how to do this well – consistently, efficiently and in support of making measurable change.
From the Paris accord to Keystone XL’s rejection to record-breaking weather, it was a major year for climate change. Here are five important voices that influenced the climate conversation in 2015, helping change policy, culture and the way we communicate.
Despite its flaws, the Paris Agreement represents a global mandate for climate action and is a promising indicator of how governments are beginning to respond to the crisis. Faced with a barrage of manufactured uncertainty from fossil fuel industry leaders, Americans have notably lagged behind much of the world when it comes to issue understanding and concern about climate disruption. I looked back over a number of this year’s key polls and public opinion surveys to see how American attitudes on climate change are shifting and there are a few promising signals that the tide is turning.
One of the most important things when talking about climate change with people is realizing that we tell stories. As humans, it’s the stories we tell each other about ourselves that create the narrative of who we are.
Climate Access is an initiative of The Resource Innovation Group's Social Capital Project. We are grateful to our founding partners, the Stonehouse Standing Circle and the Rutgers Initiative on Climate and Society.