Blog

One of our goals at Climate Access is to provide a bridge from research to action so that leaders engaging the public in addressing climate disruption can develop evidence-based approaches that take advantage of new developments in the social sciences and campaigning techniques. We are fortunate to have leading authorities engaged with the network, including Dr. Riley Dunlap, Regents Professor of Sociology at Oklahoma State University, and editor of a special edition of the American Behavioral Scientist on climate change skepticism and denial.

“Climate resiliency” is a new buzzword in environmental communications. Buzzwords are exciting because when successful, they convey important concepts in a compact and compelling way. At the same time, it is easy to assume audience understanding and for terms to be co-opted over time.

Majorities of Americans are concerned about climate change, yet we’ve arrived at another Earth Day with insufficient action at the federal and local level to address the severity of the climate crisis. 

Perhaps the messengers are carrying the wrong message by largely leaving out morals and values.